Product · Adotopia

An advertising agency that fits inside a database query.

Adotopia reads a film scene by scene and builds an emotional twin of it — a time series of how the mood moves. Placing an advert then stops being a scheduling problem and becomes a search: find the moment where this ad belongs, and refuse every moment where it does not.

What is inside

Four ways in, one engine underneath

The studio takes whatever you have — a script, a finished video, or nothing but a product and an idea — and gives back an advert that is ready to run.

Ad Studio

Start from a source and end with a finished ad video. The studio writes the creative, generates the footage, and shows what each step costs before it spends anything.

Video Ads

Upload your own video and Adotopia finds the places an advert can go without stepping on the story, then inserts the finished ad into the cut for you.

Overlay messages

On-screen text is placed where it does not cover what matters in the frame. A message that hides the face somebody is watching is not a message, it is a nuisance.

Static ads

The same engine produces still advertisements sized for newspapers and websites, for the cases where a video is the wrong answer entirely.

The idea underneath

The database is the product

Adotopia stores a per-scene emotion vector for every title it has read, in PostgreSQL with pgvector. Mood is not a tag somebody typed in; it is a position in a space, measured scene by scene across the whole running time.

That choice is what makes the hard part cheap. Matching an advert to a slot is a single vector-similarity query — find the scenes whose emotional reading sits near this ad's, ranked by how near. There is no matching service to operate, no nightly job, no queue.

The guard rail travels in the same query. A candidate slot has to be emotionally congruent with the ad and land on a natural narrative break. A moment that is a perfect mood match but sits mid-climax, or next to a death or a violent beat, is rejected by adjacency — not by a human reviewer catching it later.

What that buys you

Nothing to lock you in

There is no AWS anywhere in Adotopia. The store is PostgreSQL, the embeddings live in pgvector, the language models are reached through several providers rather than one, and video generation runs on Seedance 2.0.

Every one of those is replaceable without rewriting the product, which is the point. A stack that can only run in one company's cloud is a stack whose price is set by somebody else.

Brand safety is structural here. It is not a checklist applied after placement. An unsafe slot never becomes a candidate, because the adjacency guard is part of the query that finds candidates at all.

Pricing

You see the price before the step runs

Generating video costs real money, and hiding that until the invoice arrives would be the easiest way to lose somebody's trust. Adotopia shows the cost of each step in the studio as you go.

Free to look around

The home page is public, and an account costs nothing. Reading, planning and exploring what the engine found in a title never spends anything.

Metered where it burns

Only the steps that call a model — writing creative, generating footage, rendering a cut — carry a price, and that price is on screen before you press the button.

Also in the product

The parts that are not the pitch

Sign in either way

Register with a password or with Google, and the two link up in both directions on the Google-verified email. Passwords are bcrypt hashed; sessions are JWTs.

Three languages

The interface and the generated copy both work in English, Hindi and Bengali, rather than the interface being translated and the output staying English.

Engine dashboard

A view onto what the engine is actually doing — what it read, what it scored, which slots passed the guard and which were refused, and why.

Bring your own advert

If the creative already exists, skip generation entirely. Adotopia will still find where it belongs and place it.

Light and dark

Both themes are first-class, because a studio tool gets used late at night more often than its designers expect.

Watched from the inside

We run Adotopia on our own infrastructure and watch its model spend from the same console as every other product we operate.

Open the studio and give it something to read

Adotopia is live. An account is free, the home page needs no account at all, and nothing spends money until you ask for a step that costs money.